Turning a dated and neglected brand into a high performing and immensely helpful digital address was the UON assignment for LASIK. And, our user-centric project design delivered with significant results and also with an influx of new users.
- Digital strategy
- Information architecture
- Content strategy
- Web design
- Responsive design
Performance you can see
A post launch A/B testing and some design tweaks ended up with mobile conversions going through the roof. Prior to any optimization the old web experience produced a 0% conversion, so the upside for the client was immense.
Our client asked for a 3% bump in conversions, and we delivered over 10x's their expectations. The specific area that we were focused on was the 'schedule free consultation' which was optimized to allow for easy scheduling.
We're very happy with the results that UnitOneNine achieved for us. Not only can customers schedule their free consultation with the new site easier, but the level of education that potential customers get is the key to it's success. Design really elevated our business.